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An External/Affiliate Product allows you to feature and sell products on your site that are actually sold on another store or website. This is useful for affiliate marketing or partnering with other businesses. You’re essentially showcasing products on your store, but customers will be redirected to the external site for the actual purchase.
Setting Up an External/Affiliate Product #
- Select External/Affiliate Product from the Product type dropdown in the product editor. This changes the product data panel to include two new fields:
- Product URL: This is where you enter the link to the external store or website where the product can be purchased.
- Button Text: This field allows you to customize the call-to-action button text, replacing the standard “Add to Cart” button. For example, you can change it to something like “Buy Now” or “Visit Store.”
Key Benefits #
- No Inventory Management: Since the product is sold externally, you don’t need to manage stock or handle shipping.
- Customizable Button Text: Helps make your site feel more integrated with the external shopping experience.
- Redirect Customers: When customers click on the product, they are seamlessly directed to the external website to complete the purchase.
This type is ideal for affiliate marketers, allowing you to earn commissions by linking to products sold by other stores. It’s also great for businesses that want to feature partner products without managing the logistics of fulfillment.