The Email Settings section in the WooCommerce setup provides essential configurations for managing email communications with customers. These settings are pre-configured for business owners when they start their store and should generally remain unchanged to avoid any disruption in email functionality. Below is a detailed overview of the available settings:
“From” Name:
- This setting defines how the sender’s name appears in outgoing emails. It is crucial for establishing brand recognition and ensuring customers can easily identify the source of the email.
“From” Address:
- This specifies the sender’s email address for outgoing emails. A recognizable email address helps build trust and encourages customers to open the messages.
Header Image:
- Store owners can paste the URL of an image they want to display in the email header. A visually appealing header can enhance the email’s appearance.
- Usage: To customize the branding of the email notifications sent to customers.
Footer Text:
- This is the text that appears in the footer of all emails. Placeholders such as
{site_title}and{site_url}can be used to personalize the content automatically.
Base Color:
- This sets the base color for email templates, enhancing the visual coherence of branding in email communications.
Background Color:
- This defines the background color of email templates, allowing store owners to customize the visual appearance further, we preconfigure it to match your branding.
Body Background Color:
- This sets the main body background color of the email templates, contributing to the overall aesthetic of the emails.
Body Text Color:
- This controls the main body text color within the email, ensuring readability and aligning with the store’s branding.
Enable Email Insights:
- This feature allows store owners to receive email notifications containing additional guidance for completing basic store setup, along with helpful insights that can improve store performance.
Email Notifications:
We provide various email notifications that are automatically sent to customers based on their order status. Here’s a breakdown of the key notifications:
- New Order:
Sent to chosen recipient(s) when a new order is received. - Cancelled Order:
Sent when orders are marked as cancelled, provided they were previously processing or on hold. - Failed Order:
Sent when orders are marked as failed after being previously pending or on hold. - Order On Hold:
Sent to customers when their order is placed on hold, containing order details. - Processing Order:
Notification sent to customers containing order details after payment is received. - Completed Order:
Sent when orders are marked as completed, usually indicating that the order has been shipped. - Refunded Order:
Sent when an order has been refunded, notifying customers of the action. - Order Details:
Emails can be sent to customers with their order information and payment links. - Customer Note:
Sent when a note is added to an order, keeping customers informed. - Reset Password:
Sent when customers request to reset their passwords. - New Account:
Sent to customers when they create a new account via checkout or account pages.
The Email Settings section is vital for ensuring effective communication between the store and its customers. By managing these settings carefully, store owners can maintain a consistent brand presence in their email correspondence and ensure that essential order-related information is conveyed accurately. It is recommended that business owners only modify these settings if necessary, as incorrect changes could lead to issues with email delivery and communication.
